Hike messenger in talks with Flipkart, Amazon, Uber, Zomato for wallet solution

WhatsApp plans to start digital payments biz in India

Hike Wallet allows both bank-to-bank payment via Unified Payment Interface (UPI) and Wallet to Wallet payment.

Hike has also announced Blue Packets and Recharge features for its wallet.

WhatsApp has previously mentioned that the company plans to add mobile payments in India to accommodate the company's 200 million users. "We've laid down the foundation of payments and we're definitely having those discussions", Kavin Mittal, founder and CEO of Hike Messenger told ET.

Hike's wallet is the first such service by a messaging platform in the country and comes before a possible launch of a payments facility by Facebook-owned WhatsApp later this year. With App themes, Night theme and Magic Selfie Hike 5.0 is packed with some incredibly personal touches that are meant to delight our users.

During the launch, Kavin Bharti Mittal, Founder and CEO of Hike Messenger, revealed the brand's constant efforts to take the consumer experience to a whole new level.

"With Hike 5.0, we have reduced the app size to just 25MB despite adding all these features and have also added 128-bit SSL encryption to ensure that communication across the air and wire networks, is completely encrypted", he said.


Last but not the least, version 5 of Hike is reintroducing the app's social network-like features, which took a hike previous year, when Snapchat-esque Stories (48 hours and not 24 hours) was launched. Hike is therefore trying to localise some of the features here.

The company has also introduced "blue packet" which is a feature that will deliver cash to users on special occasions, such as major holidays, anniversaries or even a person's birthday.

Hike, which has raised Dollars 250 million, was valued at almost USD 1.4 billion post the funding round. It works on a first come first serve basis and when sent, expires within 24 hours. We believe we can make that experience fun and also a new form of messaging.

The wallet will be available for use across all Android and iOS users by June 25 and July end, respectively, as part of an update to the existing app called Hike 5.0.

Digital transactions in India have surged after Prime Minister Narendra Modi's shock ban of certain high-value bank notes in November that accounted for almost 85% of the country's currency in circulation at the time. "We hope with Blue Packets we can give our users a new avenue to express themselves".

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